Churn customer data and decision making

Because ofthe critical importance ofchurn information to telecommunications executives, SLP InfoWare built a complete system, the Customer Profile System (CPS). It permits the user to create, refine, and apply customer profiles and compare them against many different backdrops sales, marketing, churn, quality of service, and network usage (see Figure A.21). CPS is an enterprise-wide solution, designed for analysts, power users, managers, and field users such as sales teams, engineers, or...

B10 Thin client with agents neural nets and more

Seagate Holos is an integrated client-server tool for the development, delivery, and operation of enterprise business intelligence and OLAP applications. It unifies diverse computing facilities and data sources to provide an integrated information environment for large organizations. Seagate Holos was originally developed by Holistic Systems, an international company founded in London in 1987. In June 1996, Seagate Technology acquired Holistic Systems, which is now part of Seagate Software....

Aligning the value chain and the organization large megacorporation

As we can see, the management of the knowledge required to ultimately deliver services to consumers is greatly skewed by the organizational structure. In no cases, except perhaps for network development and management and finance, are the business units and the knowledge areas under the control of any one group of people. Instead, the knowledge that must be shared by these individuals is constantly being consolidated, detailed, shared, and distributed based on a complicated set of legal,...

D14 Combine predictive power with descriptive insight

ModelMAX's predictive modeling and scoring capabilities make it a natural companion to dbPROFILE, A.S.A.'s custom clustering and segmentation tool. ModelMAX is seamlessly integrated with dbPROFILE via the Direct Data Xchange DDX feature. In addition to linking these two products together, DDX also gives you easy access to your data. DDX enables you to access open database connectivity ODBC -compliant databases as well as dbf formats, so you can automatically extract data from a wide range of...

B12 BT uses Seagate Holos for project tracking

Isn't that a bit of, well, overkill, implementing a data warehouse and sophisticated decision support software like Seagate Holos just for project management Not if you're British Telecom BT with some 10,000 ongoing projects all of which have budgets, timelines, people, documents, and sometimes legal and other regulatory issues associated with them. Projects in the BT world are basically any organized effort that has a budget attached to it, not just IS...

Allocating the business units to the value chain and the knowledge management process

Even at this very high level, for an organization of this size, we can begin to see a little of how the organizational structure breaks out against our knowledge management framework. For example, of the areas listed, the network services business unit clearly corresponds with our network development and Product creation, marketing, customer service Product creation, marketing, customer service Product creation, marketing, customer service, finance Provides same support for all profit centers...

Real world warehousing France Telecom and STATlab tools

By Michel Jambu, France Telecom-CNET and Jean Schmitt, SLP InfoWare Inc. The worldwide telecommunications market is rapidly transforming itself from a monopolistic industry to one that is fiercely competitive and dynamic. The key factor for this change is complete deregulation in the European Union by January 1,1998, the same process that started in the United States several years ago. Competition makes data more important than ever before. For example, customer surveys have found that in a...

An alternative foundation the value chain

Figure Value Chain

What we have found to be most effective in creating some guidelines for making these decisions is to put together what is known as a value chain analysis ofthe business. The point of a value chain analysis is to attempt to cut through the clutter created by the organizational and political structure and figure out what the core Figure 3.10 The alignment problem. competencies and objectives of the business really are. When you do a value chain analysis, you ask yourself some simple and very...